Reputation & Reviews Software Comparison (2026)
Comparison charts are only useful when they show everything, so this one lists all 27 reputation & reviews tools we track in Reputation & Reviews, not a hand-picked five.
For every tool you get its starting price, an honest free-plan verdict, its core audience and a one-line standout. Use it to draw up a shortlist, then click through to the full overview, review or pricing page for the detail.
Methodology: entry price is the lowest recurring paid tier we could verify; the free-plan column distinguishes a permanent free tier from a trial-only offer. The audience and standout are drawn from the tool's stated focus, not marketing superlatives. Figures reflect public pricing at the time of writing and can change. How we evaluate →
All 27 reputation & reviews tools compared
| Tool | Entry price | Free plan? | Best for | Standout | Get it |
|---|---|---|---|---|---|
| Bazaarvoice review · pricing | See pricing | No | enterprise and retail-brands | The category's largest retail syndication network for getting reviews onto retailer product pages. | — |
| Birdeye review · pricing | from $299/mo | No | multi-location and local-business | All-in-one reputation, listings and messaging suite built to scale across many locations. | Visit → |
| Boast review · pricing | from $25/mo | No | smb and video-testimonials | Video-first testimonial and survey platform with NPS/CSAT built in. | Visit → |
| Broadly review · pricing | from $149/mo | No | local-business and service-businesses | Review generation plus an AI receptionist aimed squarely at local service businesses. | — |
| Chekkit review · pricing | from $149/mo | No | smb and local-business | An affordable all-in-one reputation and messaging tool for local businesses. | — |
| EmbedSocial review · pricing | from $29/mo | Free plan | agencies and smb | Aggregates reviews and social UGC into no-code, embeddable website widgets. | — |
| Endorsal review · pricing | from $39/mo | No | agencies and smb | Automated testimonial collection with a strong agency/white-label angle. | Visit → |
| Feefo review · pricing | See pricing | No | ecommerce and brand-trust | A closed, invitation-only verified-review platform where every review is from a real buyer. | — |
| GatherUp review · pricing | from $99/mo | No | agencies and multi-location | Transparent per-location review and feedback platform tuned for agencies and multi-location brands. | — |
| Grade.us review · pricing | from $110/mo | No | agencies and local-business | White-label review-generation engine designed for agencies to resell under their own brand. | — |
| Judge.me review · pricing | from $15/mo | Free plan | ecommerce and shopify | An unusually generous free reviews app with a single flat $15/mo upgrade. | — |
| Junip review · pricing | from $20/mo | Free plan | ecommerce and shopify | Performance-focused Shopify reviews app with a genuinely usable free plan and no order fees. | — |
| Loox review · pricing | from $35/mo | No | ecommerce and shopify | Visual-first Shopify reviews with polished widgets that DTC brands love. | Visit → |
| NiceJob review · pricing | from $75/mo | Trial only | smb and service-businesses | Set-and-forget review and referral automation that consistently wins ease-of-use awards. | Visit → |
| Okendo review · pricing | from $19/mo | No | ecommerce and shopify | DTC customer-marketing platform pairing attribute-rich reviews with loyalty and surveys. | — |
| Podium review · pricing | from $399/mo | No | local-business and service-businesses | Messaging-first reputation platform that turns texts, webchat and payments into one inbox. | Visit → |
| PowerReviews review · pricing | See pricing | No | enterprise and retail-brands | A large 5,000+ site syndication network positioned as the main Bazaarvoice alternative. | — |
| Reputation review · pricing | See pricing | No | enterprise and multi-location | Enterprise reputation experience management with a proprietary Rep Score across large estates. | — |
| Reviews.io review · pricing | from $29/mo | No | ecommerce and shopify | A focused, Google-strong review platform positioned as a cheaper Yotpo/Trustpilot alternative. | — |
| Senja review · pricing | from $29/mo | Free plan | creators and saas | Fast, friendly testimonial collection and Walls of Love for creators and SaaS. | Visit → |
| Shopper Approved review · pricing | See pricing | No | ecommerce and seo | A Google-approved partner specializing in Seller Ratings to put stars on your ads. | — |
| Stamped review · pricing | from $23/mo | Trial only | ecommerce and shopify | Reviews-first e-commerce platform with a tightly linked native loyalty module. | — |
| Swell review · pricing | See pricing | No | healthcare and local-business | Healthcare-focused reputation and patient-experience platform with HIPAA-compliant AI. | — |
| Trustindex review · pricing | from $5/mo | Free plan | smb and review-widgets | A cheap, widely used way to embed Google/Facebook reviews as website widgets. | — |
| Trustmary review · pricing | from $19/mo | Free plan | b2b and smb | Pairs NPS/CSAT surveys with a feedback-to-review pipeline and A/B-tested social proof. | — |
| Trustpilot review · pricing | from $259/mo | Free plan | ecommerce and brand-trust | A massive open review network whose third-party trust signal carries real brand recognition. | — |
| Yotpo review · pricing | from $15/mo | Free plan | ecommerce and shopify | Enterprise e-commerce retention suite where reviews live alongside loyalty and subscriptions. | Visit → |
Prices verified 2026-06-28 from public vendor pricing. Plans and prices change — always confirm on the vendor's own site. No price here is guaranteed.
Key takeaways
- 8 of 27 offer a real free plan — EmbedSocial, Judge.me, Junip, Senja and 4 more let you start at $0, while 2 more offer a trial only.
- Entry prices span $5–$399/mo — from Trustindex at the low end to Podium at the top of the entry tiers.
- Cheapest paid entry: Trustindex from $5/mo (a free plan too).
- Most documented feature set: Birdeye — it lists the most features and integrations in our notes, which usually also means the steepest learning curve.
FAQ
How many reputation & reviews tools does this comparison cover?
All 27 reputation & reviews tools we track in the Reputation & Reviews category are in the table above, compared on the same four points: entry price, free plan, best-for and standout. It's a full reference chart, not a curated shortlist.
Which reputation & reviews tool is the cheapest?
By verified entry price, Trustindex is the cheapest paid option at $5/mo, and it also has a free plan.
Which of these reputation & reviews tools have a free plan?
EmbedSocial, Judge.me, Junip, Senja, Trustindex, Trustmary, Trustpilot and Yotpo offer a genuine free plan you can keep using at $0. The free-plan column above marks each one, and separates them from tools that only run a trial.
How is this different from your best-of guides?
This page lists every tool in the niche side by side so you can scan the whole market. Our best-of guides instead pick the five to eight reputation & reviews tools we'd actually recommend for a specific job, with a full write-up on each.
Sources
The standout lines, audiences and free-plan facts in the table above are drawn from these vendor pages and independent reviews:
- bazaarvoice.com
- wiserreview.com
- capterra.com
- birdeye.com
- g2.com
- capterra.com
- boast.io
- capterra.com
- g2.com
- research.com
- getapp.com
- wiserreview.com
- chekkit.co
- g2.com
- research.com
- embedsocial.com
- embedsocial.com
- softwarefinder.com
- endorsal.io
- capterra.com
- g2.com
- business.feefo.com
- wiserreview.com
- g2.com
- gatherup.com
- g2.com
- research.com
- grade.us
- capterra.com
- g2.com
- judge.me
- apps.shopify.com
- wiserreview.com
- apps.shopify.com
- wiserreview.com
- junip.co
- loox.app
- apps.shopify.com
- wiserreview.com
- get.nicejob.com
- g2.com
- getapp.com
- g2.com
- wiserreview.com
- capterra.com
- g2.com
- research.com
- getapp.com
- powerreviews.com
- powerreviews.com
- g2.com
- reputation.com
- capterra.com
- itqlick.com
- wiserreview.com
- reviews.io
- blog.reviews.io
- senja.io
- g2.com
- coldiq.com
- shopperapproved.com
- results.shopperapproved.com
- g2.com
- g2.com
- kennyohio.com
- capterra.com
- swellcx.com
- getapp.com
- g2.com
- trustindex.io
- capterra.com
- wiserreview.com
- g2.com
- capterra.com
- smbguide.com
- business.trustpilot.com
- wiserreview.com
- g2.com
- apps.shopify.com
- wiserreview.com
- yotpo.com