Quick answer: The strongest Sprout Social alternatives are Hootsuite, Agorapulse and Sprinklr Social. Hootsuite is the closest match for most users; the others trade off on price, features or focus. All 3 are compared below on pricing, strengths and best use case.
Sprout Social is a solid enterprise suite tool — Premium enterprise suite combining publishing, listening, advanced analytics and CRM-grade engagement, aimed at larger brands with bigger budgets. But maybe the pricing no longer fits, or you want a feature Sprout Social doesn't prioritise. Here are the strongest alternatives worth a look, with what sets each apart.
Each option below works in the same broad space as Sprout Social; the right swap depends on which trade-off matters most to you.
| Alternative | Pricing | Best for |
|---|---|---|
| Hootsuite | No free plan; Professional from ~$99/mo (1 user, 10 social accounts); Team ~$249/mo; Enterprise custom (billed annually). | Mid-market & enterprise teams |
| Agorapulse | Free trial; Standard from ~$49/user/mo; Professional ~$79/user/mo; Advanced ~$119/user/mo (billed annually). | Team social inbox / moderation |
| Sprinklr Social | Self-serve Advanced from ~$199/seat/mo; Enterprise custom pricing (annual contracts). | Large enterprises |
Veteran enterprise-leaning dashboard for publishing, monitoring, social listening and team workflows across many networks. Worth a look for mid-market & enterprise teams.
The enterprise-leaning veteran that bundles publishing, listening and team workflows in one dashboard.
Unified social inbox with strong moderation, CRM-style labeling, team assignment and ROI reporting for teams and agencies. Consider it if team social inbox / moderation is your priority.
A unified social inbox with strong moderation, team assignment and ROI reporting.
Enterprise-grade unified customer experience and social management platform with AI-powered listening, care and publishing for large organizations. Consider it if large enterprises is your priority.
An enterprise unified-CXM platform with AI listening, care and publishing at massive scale.
Hootsuite is our pick for most users looking to move on from Sprout Social, though the best fit depends on your needs.
Several alternatives above offer a free tier or trial, so you can test them without upfront cost.
Common reasons are pricing, a specific feature, or a workflow that another tool handles more naturally.