MailerLite plans and pricing (2026): the full cost breakdown
Wondering what you'll actually pay for MailerLite? Start here. MailerLite sits in the email marketing space and offers paid plans only, with the paid tiers laid out below from its public pricing page.
The value pick: a genuinely pleasant interface and core features at one of the lowest price points in the category. MailerLite is a paid tool, so plan to buy in once you have validated fit. Clean, affordable email marketing with drag-and-drop editor, automations, landing pages and websites.
Plans & pricing tiers
| Plan | Price (approx.) | What's included |
|---|---|---|
| Free | $0 | up to 500 subscribers, 12,000 emails/mo, MailerLite branding |
| Growing Business | from $10/mo (500 subs) | unlimited emails, 3 users, removes branding |
| Advanced | from $20/mo (500 subs) | unlimited users, custom HTML, AI assistant, live chat, more triggers |
| Enterprise | custom | for 100k+ subscribers |
Pricing here reflects published tiers at the time of writing; confirm current costs, billing cycle and local taxes with the vendor.
Prices verified 2026-06-28 from public vendor pricing. Plans and prices change — always confirm on the vendor's own site. No price here is guaranteed.
What you're paying for
The capabilities you are paying for with MailerLite include:
- Clean drag-and-drop email editor with unlimited monthly emails on paid plans
- Automation workflows with multiple triggers (more on Advanced)
- Landing pages, signup forms and a website builder
- AI writing assistant and custom HTML editor (Advanced)
- Pop-ups, embedded forms and basic ecommerce blocks
Feature availability varies by tier, so cross-check the plan column before settling on one.
Which plan to pick
MailerLite is built for budget-conscious beginners, bloggers and small businesses wanting simple automation and landing pages cheaply. For that profile the Growing Business plan (from $10/mo (500 subs)) is the sensible entry, and you climb tiers only once beginners demands it.
Is MailerLite worth it?
Paid plans run from roughly $10 to $20 per month (or per seat, depending on the plan). For budget-conscious senders, the entry tier is usually enough to get real value; you mainly move up a plan when you need beginners. On a tight budget, line the cheapest paid plan up against the alternatives first.
Pricing watch-outs
- New pricing introduced June 16, 2026; price scales by subscriber count and send volume.
- Free plan limited to 500 subscribers and 12,000 emails/month.
- All paid plans include unlimited monthly emails.
Drawn from independent reviews and the vendor's own plan details (see sources below).
What actually moves your bill with MailerLite is how many contacts or subscribers you have, so price the plan at the scale you expect to reach, not just where you start today.
Pricing FAQ
Does MailerLite have a free plan?
MailerLite is a paid tool without a standing free plan; check its site for any current trial or money-back window.
How much does MailerLite cost?
Its cheapest paid plan, Growing Business, lists at from $10/mo (500 subs). Paid plans run from roughly $10 to $20 per month (or per seat, depending on the plan). The exact bill depends on billing cycle and how many seats or how much usage you need.
Is there a cheaper alternative to MailerLite?
Yes — several email marketing tools do the same job at lower entry prices; our MailerLite alternatives roundup compares them side by side.
Why does MailerLite get more expensive as I grow?
Its pricing scales with usage (seats, contacts or channels), so the headline figure is a starting point; estimate cost at the size you expect to reach, not just today's.
Which MailerLite plan should I choose?
If you fit that profile, begin on the Growing Business plan (from $10/mo (500 subs)) and upgrade later, when beginners becomes a real constraint.
Sources
Figures and facts on this page are drawn from the following MailerLite sources, so you can verify them yourself: